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Dara Khosrowshahi, New Starbucks CEO Talks China Strategy

Starbucks CEO Kevin Johnson And Uber CEO Dara Khosrowshahi

CNBC Unique: CNBC Transcript: Starbucks CEO Kevin Johnson and Uber CEO Dara Khosrowshahi Converse with CNBC’s Jim Cramer As we speak

Starbucks CEO Kevin Johnson And Uber CEO Dara Khosrowshahi

WHEN: Immediately, Friday, December 14, 2018

WHERE: CNBC’s “Squawk on the Street” – from Starbucks’ new Reserve Roastery in NYC

The next is the unofficial transcript of a CNBC EXCLUSIVE interview with Starbucks CEO Kevin Johnson, Uber CEO Dara Khosrowshahi and CNBC’s Jim Cramer on CNBC’s “Squawk on the Street” (M-F 9AM – 11AM) immediately, Friday, December 14th.

The next is a video from the interview with simply Kevin Johnson:

Starbucks CEO on the corporate’s future outlook, China enlargement and Howard Schultz

The next is a video of the interview with each Kevin Johnson and Dara Khosrowshahi:

Starbucks CEO Kevin Johnson and Uber CEO Dara Khosrowshahi talk about their new supply partnership

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Further footage of the interview will air in CNBC’s “Mad Money w/ Jim Cramer” in the present day Friday, December 14th at 6:00pm ET.

JIM CRAMER: Okay. Right here we go. Welcome again to “Squawk on the Street.” I’ve acquired a particular visitor, we’ve obtained Kevin Johnson. We’re coming from the model new Roastery. For those who “The Wall Street Journal” at present, there’s a incredible advert, together with a crossword puzzle. Kevin, nice to see you.

KEVIN JOHNSON: Jim, thanks for being right here. Welcome.

JIM CRAMER: Alright, let’s get proper to it. You had a full assembly yesterday. And a whole lot of the takeaway, truly virtually all the takeaway, was that you simply took down long-term steerage. So let’s cope with that upfront earlier than we get to this fabulous retailer.

KEVIN JOHNSON: Yeah, so let me body the context of yesterday’s dialog. We outlined for buyers a progress at scales technique and agenda that’s driving outcomes. When it comes to the efficiency, should you take a look at final fiscal yr — fiscal yr ’18, we delivered 10% income progress and 17% progress in earnings per share. We reaffirmed FY-19 steerage, we indicated that FY-20 and 21 can be larger than 13% progress EPS. And after that, we tempered the EPS progress fee to a 10% progress price for long-term shareholder worth creation. In order that’s what we framed for our buyers yesterday.

JIM CRAMER: Okay. In the identical context, I imply right here you’re – I do know you have been an aggressive purchaser of your inventory. You’ve obtained so many drivers, I query the necessity to have the ability to do one thing like that. It’s virtually like what Jay Powell did for the Federal Reserve the place he simply stated, “Listen. We’re going to be flying high for the next couple of years.” Why hassle to place a gun to your head like that?

KEVIN JOHNSON: Properly to begin with, we proceed to purchase again our shares aggressively immediately.

JIM CRAMER: Immediately.

KEVIN JOHNSON: In truth, as a result of we consider within the long-term progress agenda that we outlined for buyers yesterday. Now, during the last 4 months or so I met with 60 plus of our giant, long-term shareholders. And to, you understand, each one in every of them indicated that what they search for was a prudent affordable steerage that allowed us long-term to proceed to reinvest within the model, spend money on companion wage and do the issues we have to do to ship a predictable, sustainable progress agenda for these buyers.

JIM CRAMER: Okay, right here’s — let me provide the counter.


JIM CRAMER: Alright. You’re 3600 brief in China, it’s solely in 156 cities. I imply, you might go metropolis quantity 200, however that might nonetheless be greater than some cities you’ve gotten perhaps you might have 50 Starbucks in. You at the moment are doing supply. You’re getting 2 to three occasions gross sales once you do supply. You’ve obtained to inform me that. I don’t perceive why you’re so downbeat when it comes to what you might be doing within the out years. It’s unfathomable to me, Kevin.

KEVIN JOHNSON: Properly look, we put collectively the expansion at scale agenda acknowledging three issues. Primary, you already know, we’re constructing off a base of approaching 30,00Zero shops all over the world. You already know we’re presently opening a brand new retailer someplace on the planet each 4 hours. So we’re bullish on the long-term progress of that retailer rely. Now we’re coping with a really giant quantity. I imply final fiscal yr we posted, what, $24.7 billion in income. We’re rising off of that base, at a big fee with the steerage we offered. Second, we acknowledge that we’re adapting quickly to shifts in shopper conduct, whether or not it’s the embrace of the digital way of life, whether or not it’s extra amplifying the necessity state of comfort or the will for extra personalised premium experiences, we’re adapting to satisfy our clients the place they’re. After which third is the acknowledgment that the aggressive panorama is altering, with the massive and rising addressable market of espresso. Espresso is likely one of the quickest rising beverage classes on the planet. And so many individuals see that beverage class rising so there’s new rivals. In the united stateswe see a whole lot of consolidations of these rivals and in China, we’re seeing extra startups.

JIM CRAMER: Okay, I need to speak about China. I all the time considered China as MSD, which for the individuals at house is mid-single digit. I take a look at these numbers now, I do know you’ve this Alibaba partnership, what the heck occurred? It was three quarters that you simply went from MSD to LSD, which is how I really feel.

KEVIN JOHNSON: Properly right here’s how you must really feel: we’re rising in China within the mid-teens. And we outlined that China proper now’s in a unique stage market improvement than the U.S. China is all about retailer enlargement and new unit progress so we will create a primary mover benefit and set up the Starbucks model in additional factors of presence within the cities that we’re in, and in additional cities that we aren’t in in. So in China, for instance, we accelerated our new retailer construct per yr to 600. So we at the moment are opening a brand new Starbucks retailer someplace in China on common each 15 hours. Over roughly 80% of the expansion in China will proceed to return from new retailer unit verses similar retailer comparable. Each are necessary however proper now China is all about establishing the model by means of extra factors of presence in additional cities.

JIM CRAMER: I need to use the Roastery as a metaphor of what’s happening in China. I consider that the problems in China should do with the PRC authorities, not with individuals. Once you opened a Roastery in Shanghai, how many individuals have gone by way of it?

KEVIN JOHNSON: Properly you recall opened Roastery very similar to this in Shanghai a yr in the past. In that first yr, we’ve had greater than 1 million events in that Roastery. The truth is, we opened the Milan Roastery lower than three months in the past. And simply this weekend, we took a video and there was nonetheless a line across the constructing utterly of consumers ready to get in and see the gorgeous Roastery that we inbuilt Milan.

JIM CRAMER: Many people really feel that Milan is the capital of the nation that likes espresso greater than anybody. Not Rome by the best way, it’s actually Milan. Once you go, you’re an envoy for america, what’s the view, you’ve received Italy — relating to as not nearly as good of a pal of the U.S. You’ve received China and clearly commerce conflict. What’s the feeling and also you a enterprise ambassador going across the globe, our nation, how do they take a look at this?

KEVIN JOHNSON: Properly first, let’s speak about the truth that we simply enter the market in Italy. And we waited 47 years since Starbucks was based to enter the market in Italy. As a result of we needed to do it in a approach that exhibits respect for the Italian espresso tradition. We entered that market with humility and with thoughtfulness when it comes to bringing that romance of espresso to life in a approach that honored and revered the Italian espresso tradition. Now we do enterprise with 78 nations – 78 markets around the globe. Definitely the Starbucks mission and values are grounded in humanity. It’s a lot concerning the work that we do to deal with our companions in each a part of our world, that we work in service of our clients and the communities that we’re part of. So, you already know, as an envoy of Starbucks, you recognize, my position is to ensure we proceed to type of romance and keep true to these issues that constructed this nice model. And it’s about humanity.

JIM CRAMER: Once I hear issues about issues like this – once I hear about humanity, once I hear about respect for individuals, once I hear concerning the notion of globalism, I feel “Wow, whoever came up with that culture could make a great president.” Now, somebody’s acquired 30 million shares. That man is Howard Schultz. You don’t see him right here. All these belongings you simply stated are an alternate, to not say — I’m not saying higher or worse to our present president. Would he make a terrific president?

KEVIN JOHNSON: Properly to begin with, you realize, Howard, his legacy and the heritage of what he created right here at Starbucks and his love of Starbucks is woven into the material of who we’re and what we do and carry ahead. Now we’re excited for Howard as he ventures on this subsequent chapter in his life journey.

JIM CRAMER: Is he operating for president?

KEVIN JOHNSON: Properly look, as a part of —

JIM CRAMER: I feel it’s sort of a sure or no factor, Kevin.

KEVIN JOHNSON: Nicely look, I’ve nice respect for Howard. And you already know Howard has been a type of folks that I feel has executed one thing very particular on this world of what he’s created with Starbucks. And I feel his choice on what he needs to do subsequent is a private determination. I’ve nice respect and affinity for Howard and I’ll help him in it doesn’t matter what he chooses to do.

JIM CRAMER: Thanks for placing up with me and my nagging questions. And fabulously go to the Roastery. That’s Kevin Johnson. Again to you guys, downtown.


CARL QUINTANILLA: One of many massive headlines from Starbucks Investor Day yesterday was this partnership with Uber to convey supply to a few quarter of its U.S.-based firm owned shops. This in fact comes as we get the information that Uber has confidentially filed for that IPO. Let’s get again out to Jim with the CEOs of Uber and Starbucks. Jim.

JIM CRAMER: Nicely, that is unimaginable, I’ve acquired Kevin Johnson and Dara Khosrowshahi. Dara, many keep in mind you from a earlier firm that you simply did such an awesome job. What I need to ask you guys is – it – lots of people really feel this doesn’t imply something aside from for present. However whenever you had Miami check, is it not exceptional how many individuals needed a lot to make use of Uber Eats to have the ability to get espresso and pastries to their place?

DARA KHOSROWSHAHI: Properly what’s superb is the Starbucks model, but in addition the product. And with the ability to get espresso, croissants, etcetera, in beneath 30 minutes at your desk or at your house was only a house run. And once we noticed that within the Miami excessive pilot, we stated “Hey, this is something that we can expand” and what’s simply superb about working with Starbucks is that self-discipline when it comes to the end-to-end buyer expertise is unimaginable when it comes to integrating with our techniques, etcetera. So we couldn’t ask for a greater associate to study from and hopefully to develop with.

JIM CRAMER: Now I’ll go to you, Kevin, as a result of as somebody who owns a few eating places, what I’m acutely aware of is you’ve received to decide on the man who could make it so it’s scorching when it will get there. You’re the primary account on this nation. Why did you select these guys?

KEVIN JOHNSON: Properly to start with, we discovered quite a bit as we launched Starbucks Delivers in China in partnership with Alibaba. And so we’ve got taken plenty of these learnings and we’ve truly shared them with Dara and his staff at Uber Eats. However the factor that made Uber Eats the correct strategic companion for us to now announce Starbucks Delivers in the USA in partnership with Uber Eats was the truth that we had type of a shared view of “Let’s make sure we integrate the technology in a way that seamlessly flows from the order into the store,” after which we utilized a number of the issues we study in China. Once we put together drinks, we all know methods to put together it on the actual temperature so by the point they’re handed to their clients, they settle down a bit, and they’re the precise temperature as should you have been within the Starbucks retailer, handed to you from the barista. So we’re utilizing know-how and we’re utilizing the training that our companions and shops have had in China to create an ideal expertise for patrons who need to order Starbucks Delivers.

JIM CRAMER: Subsequent week the Federal Reserve meets. And one of many issues they’re so frightened about is principally full employment. They need to ensure there are sufficient staff to go round with out having wage inflation. Each of you gents single handedly making an attempt to pay your staff extra. Is the federal government antithetical to what you consider we should always have staff have the ability to make on this nation?

DARA KHOSROWSHAHI: I don’t know if the federal government’s antithetical to it. I feel that the very fact is that the financial system is now doing very properly, that labor is at full employment. For the primary time you’re seeing earnings go up. And we expect that’s a constructive pressure.

JIM CRAMER: You assume staff are allowed to make a bit of cash on this nation versus CEOs?

DARA KHOSROWSHAHI: Staff are allowed to make more cash. And we expect that’s – by the best way, that’s an excellent financial pressure. So we see it with our driver companions, we see it with our supply companion. And I feel that’s a terrific drive going ahead for us.

JIM CRAMER: Now will that be mirrored and other people not need to be shares — take shares of your IPO as a result of your gross margins is probably not nearly as good as others since you wish to make it so we pay your drivers extra?

DARA KHOSROWSHAHI: The excellent news is we’re a progress firm and progress is coming from loads of locations together with Uber Eats with this partnership that we’re having with Starbucks.

JIM CRAMER: Kevin, once I take into consideration Uber Eats and once I take into consideration this financial system, what it says to me is one thing that you simply taught me. We’re in a digitalize financial system which permits personalization and permits higher service. Is your tech background, is it serving to you, you used to run Juniper, an incredible firm, is it serving to you or is it infusing your considering of what people ought to get of this fabulous Roastery or day-after-day once we go to Starbucks?

KEVIN JOHNSON: Properly, I feel it’s Jim. The truth is the connection that I developed with Daniel at Alibaba in China for the China digital partnership and with Dara round what we’re doing with Starbucks Delivers right here within the U.S., you already know, are examples of how we will deliver know-how options that basically are addressing the truth that digital way of life, increasingly more clients are embracing the digital way of life, they need extra personalised experiences, they need extra channels to order and to get their favourite meals and beverage. And we’re doing that. As well as, we’ve discovered methods to make use of know-how to assist administrative duties that companions of our shops need to carry out and we’re permitting companions then to — by means of that automation to spend extra time with clients. Each of these issues are elevating the client expertise at Starbucks.

DARA KHOSROWSHAHI: You already know, know-how was simply one thing simply within the digital area. However know-how now increasingly is infusing itself into the bodily world now, into all the things that we do. And what’s superb is what was pleasant 5 or 6 years in the past, it has now turn into bizarre. Proper? 5 or 6 years in the past, you push a button and you will get your meals inside an hour, it’s superior. Now, for those who don’t get it inside 35 minutes, “What’s going on?” So I feel tech forces us to boost the sport nevertheless it additionally creates extraordinary alternatives to create new experiences for shoppers at residence or at a enterprise.

JIM CRAMER: You characterize probably the most premier progress corporations on the earth. There’s a gloom – a shroud over our inventory market. Some individuals can’t even come to grips as to why it’s. You’ve obtained a recent perspective. You’ve been at different corporations. Are you able to attempt to put into context the gloom verses what you see whenever you take a look at your numbers every single day?

DARA KHOSROWSHAHI: I feel the inventory market is reflecting the uncertainty that you simply see in macro setting. And the uncertainty and the beta was within the outskirts, proper? Was rising markets, etcetera. Nevertheless it’s within the center now. You consider what’s happening on this nation or the UK with Brexit or France with the protests, et cetera. I feel the volatility and the uncertainty coming into the developed markets is creating uncomfortableness inside the market. However I feel that innovation nonetheless goes on, digitization continues, progress continues, so I’m hoping that as this uncertainty passes, we’re going to be okay. And I feel what Kevin and I can do is construct an incredible enterprise and ultimately the markets will catch up.

JIM CRAMER: His stability sheet, due to some disposals you’ve made which might be nonetheless working for you, you’ve been capable of make the gloom be just right for you. I’ve seen a voracious buyback the likes of which just a few corporations have. You clearly are utilizing no matter gloom is on the market to purchase inventory as a result of your small business goes to get higher in 2019.

KEVIN JOHNSON: Properly definitely, Jim. We’ve dedicated to return $25 billion of money to shareholders within the type of dividends and buybacks over this three yr fiscal interval of ’18 via ’20. Simply final fiscal yr alone, we returned roughly $9 billion of capital to shareholders. And so we proceed, this fiscal yr we used the proceeds from the Nestle International Espresso Alliance, we initiated a $5 billion accelerated share repurchase. And so we’re out there shopping for our inventory again, as a result of we consider in the long run progress agenda for Starbucks.

JIM CRAMER: Dara, I need to speak to you as a result of a variety of us — Uber is in our cellular phone, it’s in our life. Uber’s grow to be one thing — it’s a verb. There aren’t many verbs that simply obtained invented, frankly. However the one situation that had been together with your firm is whether or not it was run proper. You introduced in a person by the identify of Tony West. We all know Tony West as somebody who’s the — you possibly can’t purchase Tony West, perhaps he was the hardest individual justice has ever seen. You and him collectively cleaned up the entire tradition?

DARA KHOSROWSHAHI: We’re on our approach to cleansing up the tradition. I feel as an organization we’re doing the correct factor. And Tony isn’t solely a Nice Basic Council however he’s a tradition service for the corporate. He’s an actual chief for the corporate. However I wouldn’t fake you’ll be able to change cultures in a single day. One among – truly, Kevin and I acquired to know one another and certainly one of my questions for Kevin is, “How do you build this kind of culture that Starbucks has built?” We need to do this with Tony, Nelson, a few of the other people on the workforce. It’s going to take time however I can’t inform you how pleased I’m to have Tony on the group.

JIM CRAMER: For you, your tradition has – it’s been unmitigated. Now you had an incident in Philadelphia, my hometown. It might have festered. Speak about disaster. Speak about the best way you deal with it. Once we look again, it needs to be the best way you need to deal with one thing that’s antithetical to every little thing you consider in.

KEVIN JOHNSON: To start with, Jim, I’ve received to say that once I noticed the video of the 2 gents arrested in our retailer it was heartbreaking, however I knew at that second that you understand, because the CEO of the corporate I’m accountable and we’ve got obtained to point out up – I’ve obtained to buy. So attending to Philadelphia, being on the bottom and speaking to everybody that I might speak to and study from and perceive why this occurred, how this might occur after which take motion to make sure that it by no means occurs once more. Now we’re pleased with the actions we’ve taken. You understand, we closed our shops for the afternoon on Might 29. We did the primary spherical of coaching each month, we’re persevering with to drop new coaching modules to our shops and it has made us a greater firm. It has allowed us to raise the client expertise in our shops.

JIM CRAMER: I’ve to inform you — from the viewpoint of seeing loads of CEOs handle the difficulty, you bought in entrance of it. That’s why we speak about one thing like this. It might have been one thing we talked about for a very long time. I need to ask you, whenever you take a look at this palace, are you proud to be affiliated with these guys?

DARA KHOSROWSHAHI: Completely. And by the best way, it doesn’t take this palace to be proud to be affiliated with Starbucks. I’ve been in Seattle for a very long time. Starbucks is an iconic firm and model all over the world, however particularly in Seattle. That is only a partnership that I’m actually pleased with however a partnership we have now some work forward of us to create an excellent, nice expertise for the buyer and I  assume each corporations are up for that.

JIM CRAMER: Will it’s one thing you talked about within the prospectus in your IPO, and do you plan to beat Lyft to market?

DARA KHOSROWSHAHI: Nicely, if there’s a prospectus for the IPO on the market, it simply may be —

JIM CRAMER: Do you actually should lawyer up like that? Come on, it’s you and me. It’s thrilling.

DARA KHOSROWSHAHI: You and me and everybody else.

JIM CRAMER: Alright. Nicely, that’s true. We’re not likely off the document right here. However there’s lots of people who need to personal shares in an organization that they love. I imply look, we love Tesla, individuals personal shares in Tesla. However Uber, the place is your penetration in Uber and can the place will it’s 5 years from now, in case you don’t thoughts?

DARA KHOSROWSHAHI: What’s superb is whereas we’re an enormous firm and a big a part of city transportation, we account for lower than 1% of miles pushed within the U.S. So truly the penetration – what’s unimaginable about this firm is that whenever you speak concerning the transportation market, this can be a trillion greenback international market and whereas we’re perceived as an enormous firm, we don’t assume we’re an enormous firm. We have now an extended method to go and we’ve got many markets to penetrate.

JIM CRAMER: They’re telling me I’ve a number of seconds left. However I’ve time for this. How have you ever empowered people? As a result of I feel each of you’re emblematic. This can be a theme of mine for 2019. You could have empowered people. Speak about it.

DARA KHOSROWSHAHI: Nicely, pay attention, we primarily have over three million driver companions who’re micro entrepreneurs. They run their very own companies. They supply terrific service for our clients. They usually get to earn cash on the platform on their phrases.


KEVIN JOHNSON: Nicely, we took our shareholders by means of yesterday. What we’re doing to speed up the speed of innovation at Starbucks and this partnership is a superb instance of that. We had a small digital group from Starbucks and from Uber that really co-created and developed the software program that’s wanted to combine the Uber Eats expertise into the Starbucks expertise in a really brief time period.

JIM CRAMER: I like individuals who put individuals again to work. Carl, I’m going to ship it again to you. I’ve acquired Centene and Okta tonight. That is Dara Khosrowshahi and it’s Kevin Johnson. And I simply assume these two individuals put lots of people to work and perhaps that’s, in the long run, crucial factor an organization can do.

CARL QUINTANILLA: Jim, nice stuff as all the time. Jim Cramer on the Starbucks Roastery. As he stated, much more with Jim from Dara and Kevin tonight on “Mad Money,” 6:00 p.m. Japanese time.